포스터에 손이 등장함으로써 그 포스터는 소비자들에게 바람직한 이미지들을 제공한다.
손은 디자인 요소로서 다양하게 사용된다. 이책은 그런 손이 등장하는 포스터들을 담고있다.
The history of posters is rich in variations on the hand. In consumer posters, a hand presents desirable
products. But the hand can also take the form of a symbolically charged gesture in the political poster. In
cultural posters, the hand then becomes the emblem of the creative individual. Just as versatile as the
rhetoric of the hand are its diverse uses as a design element. In this volume, photographic, illustrative and
abstract graphic images add up to a small cultural history of the hand as an eloquent conveyor of messages.
